These opinion “surveys” invite website visitors to register an opinion, and the results are obviously unscientific. That much should be obvious to every editor who authorizes their use.
These “surveys” lack the minimum requirements of legitimate public opinion polls – scientific sampling of the population and questions that don’t predetermine the outcome.
At a minimum, the media outlets that choose to use these features should publish a disclaimer that makes the intent clear – pure entertainment. Put them in the Comics section or give them up altogether.
Pacific Business News finally ended page one “girlie” photos decades ago. Let’s see if today’s journalists have as much integrity.